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Case Study Midcounties Co-operative Travel

Brief

Design and develop a number of window drops and assets for all of the Midcounties Co-operative Travel stores for a peaks campaign.

Result

Worked closely with the client over a period of 6 weeks to create and evolve over 30 different concepts for their window drops.

Campaign incorporated a number of POS pieces including travel money posters, empty belly posters and mailers, as well as window staging for the stores.

Artwork and printed designs were rolled out to over 50 stores in the Midlands.